ENTR 123 Business Model for a Startup

This course is one of a series of courses that provides the coaching and guidance to plan for and launch a new business venture. This course is designed to provide students with the knowledge, skills, tools, and resources to develop an innovative and sustainable business model that can effectively and efficiently create value for customers and successfully compete in the marketplace.

Credits

1

Prerequisite

ENTR 102

Hours Weekly

1 hour weekly

Course Objectives

1. Identify the different components of a business model and develop each component of the business model canvases for one's business.
   
2. Pinpoint the key assumptions in one's business model, and develop a way to test these assumptions and/or hypotheses.
   
3. Explain and apply the concept of a Minimum Viable Product (MVP).
   

Course Objectives

1. Identify the different components of a business model and develop each component of the business model canvases for one's business.
   

   This objective is a course Goal Only

   Learning Activity Artifact

   • Other (please fill out box below)
   • Business Model Canvas

   Procedure for Assessing Student Learning

   • Other (please fill out box below)
   • Business Model Rubric
2. Pinpoint the key assumptions in one's business model, and develop a way to test these assumptions and/or hypotheses.
   

   This objective is a course Goal Only

   Learning Activity Artifact

   • Other (please fill out box below)
   • Business Model Canvas

   Procedure for Assessing Student Learning

   • Other (please fill out box below)
   • Business Model Rubric
3. Explain and apply the concept of a Minimum Viable Product (MVP).
   

   This objective is a course Goal Only

   Learning Activity Artifact

   • Other (please fill out box below)
   • Business Model Canvas

   Procedure for Assessing Student Learning

   • Other (please fill out box below)
   • Business Model Rubric