CMSY-211 Web Tools for Successful Business
Students will learn how to improve a business's access to information using new web technologies, productivity, and collaboration tools. Students will understand and use social media tools and techniques to identify and create new business models or new services for an existing business. The course will focus on new features of websites, increasing levels of personalization, and creation of different tools to increase effectiveness of business websites. Discussion of strategic and tactical issues will be a strong element of this course.